Brainstorming Methodology

InnovationGroup CollaborationIdea Generation

Brainstorming is a group creativity technique designed to generate a large number of ideas for solving problems.

Introduction

Brainstorming is a group creativity technique designed to generate a large number of ideas for solving problems.

Key Principles

  1. Quantity Over Quality: Encouraging as many ideas as possible.
  2. No Criticism: Fostering an open environment for creative expression.
  3. Build on Ideas: Using others' suggestions as inspiration.

Applications

  • Marketing campaigns for generating new concepts.
  • Product development for innovative solutions.

Related Resources

  • Book: "Applied Imagination" by Alex Osborn.
  • Tools: Online brainstorming platforms like Miro or Lucidspark.

Related Topics

Mental Models Related

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Combined Terms

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Professional Applications

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